- Libros
- ARTE, ARQUITECTURA, CINE Y FOTOGRAFIA
- A SMILE IN THE MIND, WITTY THINKING
- Libros
- ARTE, ARQUITECTURA, CINE Y FOTOGRAFIA
- A SMILE IN THE MIND, WITTY THINKING
English
Synopsis A SMILE IN THE MIND, WITTY THINKING
This book explores witty thinking the most entertaining area of graphic design. Witty thinking is playfulness with ideas, words playing against images, unexpected connections prompting new insights. It is clever thinking, not funny drawing. A Smile in the Mind analyses the thought processes behind the images. It shows how to make the case for witty solutions and, through a series of interviews with the world's top designers, suggests how to get ideas. Gathering together the best examples of graphic wit over the past three decades, this book includes work from over 300 designers in the USA, Britain, Europe and Japan. Written with insight and a lightness of touch, it offers designers a friendly read, a helpful sourcebook and a trigger for ideas.
EAN
9780714838120
Editorial
Year of edition
1998
pages
260
Idiom
English
Collection
SIN COLECCION
High
300
Width
200