https://www.imosver.com/en/libros/convencer-o-morir-CIM0063017CIM0063017Convencer o morir18.9Un viaje fascinante a la China antigua para descubrir cómo se forjaron las estrategias de persuasión política más sutiles y peligrosas de la historia. A lo largo de la convulsa historia de China, los https://static.imosver.com/imagenes_small/9788410/978841031395.jpgLibrosLibros/ENSAYOSEn stockARPA EDITORES000https://static.imosver.com/imagenes_small/9788410/978841031395.jpgALO00772099469980145001049396019.9512025/07/029788410313958Conde, Juan LuisLibrosaño_2025idioma_SpanishCformato_Tapa blanda o Bolsilloautor_Conde, Juan Luissaga_Ensayo
Artículo
Convencer o morir
Conde Juan Luis
ARPA EDITORES
ENSAYOS
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Un viaje fascinante a la China antigua para descubrir cómo se forjaron las estrategias de persuasión política más sutiles y peligrosas de la historia. A lo largo de la convulsa historia de China, los consejeros políticos figuras de sabiduría y sacrificio se debatieron entre el arte de la palabra y el riesgo mortal de su oficio. En Convencer o morir, Juan Luis Conde nos invita a descender a ese fascinante mundo de intrigas cortesanas, luchas dinásticas y la persistente tensión entre la persuasión y la violencia. Conde, sinólogo y ensayista de referencia, ofrece un relato hipnótico que ilumina el papel crucial de los consejeros: shì itinerantes que, con la palabra como única arma, se enfrentaban a reyes caprichosos y soberanos despóticos. Desde la figura trágica de Yi Yin, el cocinero convertido en estratega, hasta el refinado arte de la disuasión en la corte de los Reinos Combatientes, esta obra revela la potencia retórica como herramienta de resistencia y como teatro de poder. En un tiempo en que la retórica política aún resuena en las decisiones de los gobiernos contemporáneos, este libro traza un puente entre la retórica de ayer y la política de hoy, proponiendo una lectura tan rica en saber como comprometida con el presente.