How to Lie with Charts
Gerald Everett Jones
Inglês

Sinopse How to Lie with Charts

DonâÇÖt blame the computers. People are running the show.This is the new edition of the definitive textbook on data visualization. ThereâÇÖs added material on fake news and social media disinformation, misinterpretation of metadata, and the uses and abuses of Big Data.áIf youâÇÖre using a computer to generate charts for meetings and reports, you donâÇÖt have to be taught how to lie - youâÇÖre already doing it. You probably donâÇÖt know your charts are unreliable, and neither does your audience. So youâÇÖre getting away with it - until a manager or a sales prospect or an investor makes a bad decision based on the information that you were so helpful to provide. The main focus ofáHow to Lie with Chartsáis on the principles of persuasive - and undistorted - visual communication. ItâÇÖs about careful thinking and clear expression.Eric Hoffer Award Finalist in Business
EAN
9798986095318
Editorial
Ano de edição
2018
Idioma
Inglês
Coleção
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